PRIVACY POLICY
Privacy Policy
Last updated: 14 June 2026
This Privacy Policy explains how The Bleachers Pty Ltd (ABN 16 654 373 387) (“The Bleachers”, “we”, “us” or “our”) collects, uses, discloses and protects personal information. We are a digital marketing agency based in Sydney, Australia, and we are committed to handling personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This policy applies to information collected through our website at thebleachers.com.au, through our dealings with clients and prospective clients, and through the marketing services we provide.
1. The information we collect
We may collect the following types of personal information:
- Contact and identity information — such as your name, business name, email address, phone number and postal address.
- Website usage information — such as your IP address, browser type, device information, pages visited and referring website, collected through cookies and analytics tools.
- Communications — records of correspondence and enquiries when you contact us.
- Client and campaign information — information you provide to us in connection with the services we deliver.
2. Information we process on behalf of our clients
As a marketing agency, we manage advertising campaigns and lead-generation activities on behalf of our clients. In doing so, we may handle personal information of individuals who interact with our clients’ advertising (for example, people who submit enquiry or lead forms). Where we handle this information, we do so on our clients’ behalf and in accordance with their instructions. Our clients are responsible for the collection notices and privacy practices applicable to their own customers. If you have submitted information to one of our clients, that client’s privacy policy will generally govern how your information is used.
3. How we collect information
We collect personal information directly from you when you contact us, engage our services, or use our website. We also collect information automatically through cookies and similar technologies, and from third-party platforms (such as advertising and analytics providers) in connection with the services we deliver.
4. Why we use your information
We use personal information to:
- provide, manage and improve our services;
- respond to enquiries and communicate with you;
- operate, maintain and improve our website;
- manage advertising campaigns and measure their performance;
- meet our legal, accounting and regulatory obligations; and
- send you information about our services, where you have consented or where otherwise permitted by law.
5. Cookies and analytics
Our website uses cookies and similar technologies to understand how visitors use the site and to improve your experience. We may use third-party analytics and advertising services, including products provided by Meta Platforms and Google. These providers may set cookies and collect information about your activity across websites. You can manage cookies through your browser settings, though some features of the site may not function correctly if cookies are disabled.
6. Disclosure of your information
We may disclose personal information to:
- our clients, where the information relates to services we provide to them;
- third-party service providers who support our business, including advertising platforms (such as Meta and Google), analytics providers, hosting providers, and IT and software providers;
- professional advisers such as accountants and lawyers; and
- government or regulatory bodies where required or authorised by law.
We do not sell your personal information.
7. Overseas disclosure
Some of the third-party platforms and service providers we use (including Meta and Google) are located, or store data, outside Australia, including in the United States. Where we disclose personal information overseas, we take reasonable steps to ensure it is handled in accordance with the Australian Privacy Principles.
8. How we protect your information
We take reasonable steps to protect personal information from misuse, interference and loss, and from unauthorised access, modification or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
9. Accessing and correcting your information
You may request access to the personal information we hold about you, and ask us to correct it if it is inaccurate, out of date or incomplete. To make a request, please contact us using the details below. We may need to verify your identity before processing your request.
10. Complaints
If you have a concern about how we have handled your personal information, please contact us using the details below and we will investigate. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
11. Changes to this policy
We may update this Privacy Policy from time to time. The current version will always be available on our website, with the “last updated” date shown above.
12. Contact us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:
The Bleachers Pty Ltd
Email: letstalk@thebleachers.com.au
Sydney, NSW, Australia